new stuff

dear me how cool are these altura baggys ... their made out of a very soft loose fit fabric and come with a gel liner...bloody gorgeous if you ask me...also a windproof jersey( ladies or gents) that turns into a short sleeve..with a very clever zip off system to remove the sleeves...

me thinks am gonna be getting some new kit..

other new items in today...16g threaded cartridges

loadsa power bar gels and drink mixes for those up and coming epic rides

summer mitts galore ladies and gents..

Shimano 105 road shoe deal, in white ..with matching pedal

All BMX Still 15% Off for the rest of the month (any model)

Aquasphere triathlon wet suits all sizes now in stock

Oh and a Cervelo 56 cm S2 in white.......yummmmmmmmmmmmm

keep riding hard the cycleworld team

New FBC site is up

"Would you like some air on that, sir?"
Fit Bikes do dirt ramps in France with Chase Hawk and Justin Inman.

The new Fit Bike Co site is finally up & running, stacked full of Fit Team rider profiles, full parts catalogue, cool tees, sweats and hats, neat photography... you name it.

You can post up pics of your build to the riders bikes section at FBC Trust. Don't have one yet? Get yours here, or just rate the dozens already there. Best of all, you get to view their latest vids as they come out in all their insane glory.

Half blog & half website, it's been updated almost daily since its launch last week. Recommended.

What you want a BMX for?

Subrosa Teaser from Subrosa Brand on Vimeo.

The word is out...

The rose's connotation for secrecy dates back to Greek mythology. Aphrodite gave a rose to her son Eros, the god of love; he, in turn, gave it to Harpocrates, the god of silence, to ensure that his mother's indiscretions were kept under wraps...

Paintings of roses on the ceilings of Roman banquet rooms were a reminder that things said under the influence of wine (sub vino) should also remain sub rosa. In the Middle Ages a rose suspended from the ceiling of a council chamber similarly pledged all present (those under the rose) to secrecy. [Wikipedia]

Subrosa. In stock, in time for Santa coming.

As promised :)

At Last !!!

New Subrosa BMX Landed today....well worth the wait..

Fit BMX

Heads up: the last batch of Fit BMX arrived today! These things are literally flying out the door so don't hang around, get one ordered before they all head south for the winter – check out the website for models in stock...

...and get riding!