Genesis bike SALE !!

Quality reynolds steel bike range.

Final Clearance of remaining Genesis Steel bike Range

Genesis is very much a rider's brand. Everyone who is involved with this brand rides bikes and they're an important part of our lifestyles. For us cycling is about freedom and escape, it's about slowing down and noticing the world that's going on around you, it's also about good times with friends and happy memories.
When we design our bikes, first and foremost we consider function, we try not to follow trends as at some point they always go out of fashion. We use plain colours and simple graphics so that our bikes have a timeless feel to them. We hope that a Genesis bike will look as good after five years as it does on the day it leaves the shop floor.
In an industry where it seems we are constantly being spoon fed new technologies or the latest big thing, it's all too easy to get caught up in it all. So what do we do? Well, quite simply we step away, we go and ride, we remember why we ride bikes and we dream up and create products that we have belief in. We may decide to embrace some technologies, but we are always selective about it. Often the greatest innovations are the simplest ones; those that make you wonder why you didn't invent it yourself.

Through our own unique process of design we have calved our own path, often ignored what everyone else is doing and because of that produced truly great bikes that we are proud of. Models like the Croix der fer or the Day One Alfine 11 don't get dreamt up from being sat behind a computer, the inspiration comes from riding lots and pursuing our own ideas.
We can assure you of one thing and that is we build road, mountain and cross bikes that are a pleasure to ride and that will leave you smiling.
Dom Thomas - Genesis Bike Designer

Scooter Wall

Here at Cycleworld Chester Le Street we don't just do mountain bikes and road bikes as well as the accessories that go with cycling, we do stunt scooters too, we've been retailing scooter for over 10 years.... Yeah that's right over 10 years, we have fully experienced staff that know everything there is to know about scooters, compression systems, bearings, bars and the fashion! So give us a ring or even better pop down to either of our stores and get that one to one service we all appreciate.

Pre winter blues?

Times like this we are all dreading the winter, dark nights are already here, its far to easy to sit indoors with a few ciders and a pizza all wrapped up cosy warm with the central heating burbling away. It's scenes like the above we're all fantasizing about already soooooooo don't forget we've still got our 2012 stock Clearance running in both stores, get prepared for next season we've got massive reductions on old stock that MUST clear, so when it starts to warm up you'll be there with your snazzy new bike and shiny kit.

http://www.cycleworldshop.co.uk/category/900/SALE

Massive wheel sale

Massive wheel sale now on!! And no we aren't selling massives wheels but we do have 20% off current wheels, we're clearing Mavic, Zipp and Bontager, be quick and get your new winter wheels or maybe next seasons racing wheels.

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